SHOW YOUR COLOURS
HBC x TORONTO RAPTORS
ART DIRECTION, ON-FIG + OFF-FIG
Worked with the team to plan and execute the campaign for the second season of The Bay’s style partnership with the Toronto Raptors. The soul of this season expands on our city’s diversity and our growing basketball identity.
Photography consisted off campaign, lifestyle and ecomm.
HBC CREATIVE TEAM: MIA THOMSETT + DANIEL KOPPENOL + JAMES MCGUIRE + CAROLINE PALMER + ASHLEY CHU + JEREMY GRICE + XIANG ZHENG
SPECIAL SHOUTOUT: ZOE BERKLEY + NICOLETTE FRENCH + STEPH CHAN + SHEILA MCELREA
CREDITS:
Photographer: Anthony Nusca
Photo Assist: Nolan Begley, Seantae Dottin
Production Company: Tier Zero
Executive Producer: Julian Nieva
Producer: Trae Nguyen
Stylist: Skye Kelton
Stylist Assist: Wellington Warner, Tyrell Maclennan
HMU: Franceline Graham, Byian Russell
Design System: Deaddilly
︎ ︎︎︎
HBC x TORONTO RAPTORS
ART DIRECTION, ON-FIG + OFF-FIG
Worked with the team to plan and execute the campaign for the second season of The Bay’s style partnership with the Toronto Raptors. The soul of this season expands on our city’s diversity and our growing basketball identity.
Photography consisted off campaign, lifestyle and ecomm.
HBC CREATIVE TEAM: MIA THOMSETT + DANIEL KOPPENOL + JAMES MCGUIRE + CAROLINE PALMER + ASHLEY CHU + JEREMY GRICE + XIANG ZHENG
SPECIAL SHOUTOUT: ZOE BERKLEY + NICOLETTE FRENCH + STEPH CHAN + SHEILA MCELREA
CREDITS:
Photographer: Anthony Nusca
Photo Assist: Nolan Begley, Seantae Dottin
Production Company: Tier Zero
Executive Producer: Julian Nieva
Producer: Trae Nguyen
Stylist: Skye Kelton
Stylist Assist: Wellington Warner, Tyrell Maclennan
HMU: Franceline Graham, Byian Russell
Design System: Deaddilly
︎ ︎︎︎
