NBA SNEAKER GIVEAWAY
NBA CANADA, MILLER GENUINE DRAFT
SOCIAL MEDIA, CUSTOM BOX DESIGN, PHOTOGRAPHY,
STRATEGY, COPYWRITING
Continuing from the success of Y2’s sneaker collab campaign MGD + NBA Canada wanted to create a nationwide contest for 1 lucky winner to win a custom pair of sneakers designed by Jack the Ripper. We were tasked to create the story, contest details + mechanics and all the associated social creative + photography.
CREATIVE TEAM: JEN PROCEE + CHRISTINA RAYMOND
SPECIAL THANKS: NIKE + JTR
︎ ︎︎︎
NBA CANADA, MILLER GENUINE DRAFT
SOCIAL MEDIA, CUSTOM BOX DESIGN, PHOTOGRAPHY,
STRATEGY, COPYWRITING
Continuing from the success of Y2’s sneaker collab campaign MGD + NBA Canada wanted to create a nationwide contest for 1 lucky winner to win a custom pair of sneakers designed by Jack the Ripper. We were tasked to create the story, contest details + mechanics and all the associated social creative + photography.
CREATIVE TEAM: JEN PROCEE + CHRISTINA RAYMOND
SPECIAL THANKS: NIKE + JTR
︎ ︎︎︎
