#HOCKEYVILLE
KRAFT CANADA, USA
SOCIAL ART DIRECTION, PRINT DESIGN, COPYWRITING
We launched and maintained Kraft Canada’s Hockeyville social channels, and took over for Kraft USA for 2020. We also created various creative assets for all content initiatives; strategized campaigns, growth benchmarks, social contests, ad hoc, targeted marketing, various CTAs to hit the necessary KPIs.
CREATIVE TEAM: JM MELE + ALEX FERRIERA
VIEW MORE HERE: @KRAFTHOCKEYVILLECAN
︎ ︎︎︎
KRAFT CANADA, USA
SOCIAL ART DIRECTION, PRINT DESIGN, COPYWRITING
We launched and maintained Kraft Canada’s Hockeyville social channels, and took over for Kraft USA for 2020. We also created various creative assets for all content initiatives; strategized campaigns, growth benchmarks, social contests, ad hoc, targeted marketing, various CTAs to hit the necessary KPIs.
CREATIVE TEAM: JM MELE + ALEX FERRIERA
VIEW MORE HERE: @KRAFTHOCKEYVILLECAN
︎ ︎︎︎